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Module 5: Strategies >> Content Discussion - Part 2
Section A
Foundations of Health Promotion

  Module 1
  Definitions and Concepts

--Module 2
--Milestones
--Module 3
--Models of Health
--& Health Promotion
--Module 4
--Theories

-----
Section B
Health Promotion in Action
--Module 5
--Strategies
  --- Learning Outcomes
  --- Reflective Exercise
  --- Content Discussion
  --- Reflective Exercise
  --- Content Discussion
  --- Reflective Exercise
  --- Readings and Resources
-----
--Module 6
--Features
--Module 7
--Values
-----
Section C
Building your Health Promotion Practice
--Module 8
--Current Practice
--Module 9
--Future Considerations
-----

Content Discussion - Part 2

Policy Development

Healthy public policy encompasses legislation, taxation, fiscal measures and organizational change initiatives. Healthy public policies promote the health of individuals and communities by:

making it easier for people to adopt healthy practices;
making it harder for people to adopt unhealthy practices; and
creating healthy physical and social environments (Nutbeam, 1998).

The balance of this section will review the four steps involved in policy development:

Analyzing the Problem
Identifying Stakeholders
Describing Effective Policies
Evaluating Policy

Analyzing the Problem

The development of any health-related policy begins with an analysis of the health issue or problem the policy is designed to address. The questions in Checklist 5.4 provide a helpful framework for analyzing a health issue.

 5.4: Framework for Analyzing a Health Issue


<<Begin Checklist>>

What is the extent of the problem?
What are the origins of the problem?
What would happen if nothing was done?
Is it a real problem/issue, or a symptom of a larger issue?
What has contributed to the development of the problem?
How is the problem viewed by others?
What is it about the situation that is unacceptable or wrong? What events or incidents illustrate this?
What is the cost of the problem - human and financial? What is the cost of no action?

Source: Ontario Public Health Association, 1996; The Health Communication Unit, 2003.

<<End of checklist >>

Ideally, by the end of this analysis, the problem or issue requiring a policy should be described in one sentence. If this cannot be done, then further work may be required; otherwise, it may be difficult to convey the nature of the problem to the decision makers responsible for implementing policy.

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